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Digital Experimentation

Population level social experiments are changing the way the world understands and reacts to consumer and constituent opinion, behavior, and demand.

Understanding how micro-experiments can help drive organizational strategy and changes in development, delivery, and perception is exciting and extremely valuable. 

The Science of Decision Making

In the rapidly changing world of digital marketing, understanding the science of decision-making can mean the difference between a sale and a pass.

Data > Opinion

Intelligent design of customer journeys can impact revenue realization in massive ways. We can provide insight into real customer activity and preference enabling your organization to  evaluate, associate, and capitalize on demand.

Laser Targeting

Global increases in marketing spend and available talent demand the best use of available resources. We can drive actionable data to your team at the speed of data allowing for more targeted communications and effort.

Define Effectiveness

Knowing if your dollars are spent on effort and messaging that results in revenue is a key component of any organization’s strategic vision. We can help you understand the data and create impactful changes to drive levels of effectiveness.

A/B to A/Z

A/B testing is old-school. Modern organizations have teams of virtual marketers constantly testing content and applying real-time successful messaging as fast as consumers can provide data. 

Innovate Securely

Resources spent on innovation are difficult to mature into a deliberate and high-yielding function of business. Conversion, loyalty, and revenue can all be protected, improved, and championed with insight.

Our Work

Find out how we can help your organization.

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198 Van Buren Street, Suite 200
Herndon, Virginia 20170
United States of America

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Apex 2, 1st Floor
97 Haymarket Terrace
Edinburgh EH12 5HD
United Kingdom

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Accelerating Informed Decisions

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